Who is Sekelskifte?

Sekelskifte was founded in 2010 with a vision of being the Nordic region's leading retailer of newly produced building and interior details, all in the typical turn of the century style. Sekelskifte uses architectural styles that were popular during the 1880s-1930s. As they say themselves, Sekelskifte is a building department store with an historical touch.

Sekelskifte is one of the few companies in Sweden that gained the title "super company" in 2018. To maintain the strong growth, increased digital presence was key - this is where we at Noor come in.


Development of visitor numbers

Development since project start

Statistics 1st jan – 30th nov 2018 vs. 1st jan – 30th nov 2021

Visitors from Google


Revenue - Google Ads


Revenue - total


"We are very pleased that Noor has been able to lower our costs for digital marketing, but at the same time increase our sales and traffic to the website"

Adriano Pizzignacco, CEO and founder, Sekelskifte

Our mission

We want to strengthen and build the brand of Sekelskifte. It is important for them to be visible and that their customers can easily find them - that's why we work with the whole: SEO, Google Ads and social media. All in order to make them appear properly in the various channels.

Our work has resulted in increased traffic to the website and a stronger brand.

Future plans for Sekelskifte

We will maintain the close dialogue we have today and continue to work cost-effectively for an increased digital presence.

We have so far worked with Sekelskifte's Swedish website, but they also reach customers outside Sweden - today they are located in Norway, Finland, Denmark, Germany and even the USA. We have just started to work towards Norway and hope in the long run, as we have discussed together, to continue with other countries as well.

Inredning sekelskifte stil
Badrum med sekelskifte inspiration
Badrumskran sekelskifte


Our work and close dialogue with Sekelskifte has produced great results:

Increased traffic with organic visitors.

Reduced costs for paid advertising.

Improved placement in the search results on Google.

Increased brand awareness.

More case studies