PAID SOCIAL, PAID SEARCH & ORGANIC SEARCH
AM System
AM System offers a cloud-based management system that streamlines documentation, case handling, and process visualization – helping organizations digitalize workflows, ensure compliance, and foster engagement through a clear and adaptable platform.
In early 2025, following the launch of its new brand identity and tone of voice, AM System partnered with us to strengthen its digital presence. Working as a seamless extension of the AM System team, Noor Digital took a holistic approach across paid social, paid search, and organic search to drive visibility and support long-term growth.
Visit amsystem.com
Management systems
Founded in 2005
HQ Umeå


Marketing towards high ticket clients
Targeting large organizations with complex needs requires more than reach, it requires relevance. Together with AM System, we developed an integrated strategy across different channels to connect with AM System’s high-ticket audience. By combining data-driven targeting, consistent messaging, and search visibility, we ensured the brand showed up with clarity and confidence throughout the buyer journey. The result was a cohesive digital presence that not only captured attention but also built trust and guided decision-makers toward action.
“We are incredibly satisfied with the cooperation with Noor. Our contact persons are responsive, proactive and provide quick feedback. They show genuine commitment and have really shown understanding of our business. They constantly put our needs in focus – not their own revenues.
Noor works professionally, gives relevant recommendations and has helped us achieve results we are very satisfied with. Can highly recommend them!”
Johannes Eriksson – Chief Growth Officer @ AM System
Transitioning into a new brand
In early 2025, AM System unveiled a new brand identity with refreshed visuals, updated tone of voice, and a more modern positioning to reflect their evolving role in cloud based management solutions. To ensure the rebrand resonated with the right audiences, Noor Digital was brought in to lead performance marketing across paid search and paid social whilst building long term visibility through organic search.
Our focus was on maximizing visibility and impact, making sure the new brand didn’t just launch but landed. Strategic targeting, compelling creatives, and continuous data-driven optimization helped bring the brand to life in front of high-value decision-makers.
Building on momentum
A successful rebrand not only a milestone but a launchpad. With AM System’s new identity now live, the real work begins: turning brand awareness into lasting impact. We are committed to building on this momentum, continuing to refine strategies across paid and organic channels, and driving consistent, measurable growth.