Full Service
Aleris
Aleris is one of Scandinavia’s foremost providers of specialist healthcare, delivering a seamless blend of in-person and digital medical services across Sweden, Norway, and Denmark. With a commitment to clinical excellence and innovation, Aleris serves patients through public partnerships, private insurance, and self-pay options.
Known for their accessibility and patient-first approach, Aleris continues to redefine what modern healthcare looks like—ensuring more people receive the care they need, when and where they need it. With over 100 clinics across the region, they are a cornerstone in the healthcare landscape, combining trusted expertise with forward-looking solutions.
Visit aleris.se
Specialist healthcare
Founded 2005
HQ Stockholm, Sweden
Our collaboration
In April 2024, we embarked on a strategic partnership with Aleris to strengthen their presence in organic search across the Swedish healthcare market. Goal: to develop a long-term, data-driven SEO strategy aimed at increasing patient acquisition through the organic channel—specifically within specialist and private healthcare services.
At the outset, Aleris was uncertain about their organic positioning. Together, we conducted an in-depth analysis and created a roadmap to leverage their strong brand authority in key specialist areas. From there, we designed a scalable strategy to gradually expand their reach in broader private care offerings.
The Results
Our collaboration has delivered strong, measurable outcomes. Aleris now holds top-ranking positions across several high-priority service areas, enhancing their visibility and influence within their core specialties.
Top-performing segments include:
Weight-loss medication & bariatric surgery
Comprehensive health checks for both individuals and companies
Orthopedics
Ophthalmology
Psychology & Psychiatry
This SEO-driven strategy has not only boosted visibility in their main business areas for 2024 and beyond—it has also unlocked reach in services where Aleris had previously not generated traffic, despite offering high-quality care. This alignment between digital discoverability and medical service delivery now reinforces Aleris’ position as a leading provider of specialist care in Sweden.
Ranking performance
PERIOD SKRIVS HÄR
+97%
#1 positions
+48%
Top 3 positions
Highlights of organic traffic growth
PERIOD SKRIVS HÄR
+354%
Psychiatry
+149%
Gastroenterology
+39%
Ophthalmology
+36%
Orthopedics
Looking ahead
With Aleris’ deep engagement and visionary ambition, we are now setting our sights on 2025 and their major investments in plastic surgery, women’s health, and mental healthcare. Our ongoing partnership continues to focus on driving sustainable growth, increasing market share, and ensuring more patients find their way to high-quality care through organic channels.
Together, we are building a future where specialist healthcare is more visible, accessible, and impactful.
